Brand Identity and Website for Vacationista Travel

When it comes to vacations, planning the trip can be a bit of a whirlwind­– without the help of Sherri Miller, that is.  A veteran of travel, Sherri of Vacationista Travel can help anyone relieve the stresses of vacation planning. Whether it be leisure, adventure, culinary travel or simply a city getaway, Vacationista Travel can aid in planning your perfect trip.

Sherri was interested in a fun and  laid-back design that embodies the relaxation and bliss one experiences while on vacation. The new brand identity we have created is inspired by the nostalgic look of the vintage postcards many of us receive from people traveling abroad. The chocolate brown, grey, coral and goldenrod tie the design together nicely and give the beautiful snapshots of Venice, China and The Maldives the perfect backdrop on her new website.

Take a peek at Vacationista’s overall new design!

We started with the logo design:


And then moved on to additional branding elements such as the business card, postcard and Facebook timeline design:






Next up, the website and blog combination. Not only is Sherri’s site built into WordPress to be manageable from day to day, but it is also a completely custom design where she can showcase stories from past clients, images to attract attention, testimonies from happy customers and gather leads to help her grow her business. Take a look:

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If you are experiencing the vacation planning blues, consider giving Vacationista Travel a call. Visit their site here.

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