Maui Craft Tours’ – Brand Identity and Custom WordPress Website Launch

Hawaii’s newest adventure experience is launching today with Maui Craft Tours, a bus service providing a taste of Maui’s best local food and beverage artisans. Island visitors will board the tour bus to visit local vineyards, breweries, and distilleries in a day packed with beverage samples, locally sourced food, and island guide expertise. Combining a “craft” feel with island motifs, we created brand elements that convey the heart behind this business—a love of authentic artisanship and Maui’s natural paradise. Custom-drawn lettering combined with plenty of texture achieves a hand-crafted look, while a bold color palette and island elements keep this brand feeling tropical and fun for tourists. We expanded Maui Craft Tours’s small business branding to include an email marketing template, social media designs, and an informational postcard. Altogether, this ensures top-of-mind awareness and a cohesive look with every client interaction—from social media and email promotions, to flyers in airpots and hotels. Then we tied it all together with a design concept for the tour van! From start to finish, Maui has a distinctive look that will boost brand recognition for future customers. Finally, we brought Maui Craft Tours to life online with a custom website design that complements their branding. Visitors can easily learn about tour services, navigate common questions, and ultimately book their island adventure. Sounds like paradise! We love to see clients take the plunge on a full small business branding package from the very start; launching with a cohesive brand is sure to give Maui Craft Tours a professional edge and lasting brand recognition. Congratulations, Maui Craft Tours! Now the only question is… how soon can we get the Doodle Dog team to Maui?!     Ready to get started with your own small business branding? Let’s get the creative juices flowing! We’d love to collaborate with you.