Seattle Florist, Juniper Flowers, gets a New Site!
Jean Louise Paquin Allen, owner of Juniper Flowers, was looking for a more sophisticated website that reflected her style, quality of work, and business personality. We’re happy to introduce our web design creation for Juniper Flowers, a new look that completely revitalizes the brand! This look is just the right combination of organic and modern, with luscious greens and petal pinks that echo the natural beauty of Juniper’s flower arrangements. This garden-inspired theme allows Juniper Flowers to show off their high-quality work alongside the necessary business details. The site also includes room to grow as Jean Louise expands into e-commerce with class sign-ups in the near future. Get to know Juniper! About your business: How long have you been in business?12 years What do you do? We are a full service flower shop specializing in daily deliveries for all occasions as well as providing flowers and other decor for weddings and events. Why did you start your business? I started working in flower shops after graduating from college, decided I loved it but did not love working for other people so I opened my own shop. What is unique about your business? We have great attention to detail and we put an artistic touch on all our arrangements. Whether creating hundreds of floral centerpieces for a corporate event or a single floral for the bathroom of a restaurant, all get the same amount of care. Our clients are equally important. What is the process like to work with you? Be prepared for high energy and exuberance! I love the art of visualizing an event, hashing it out with the client and then drawing up sketches and design plans to translate my ideas. I want the process to be fun, not forced. Why did you decide to work with Doodle Dog? Doodle Dog was recommended by a friend and colleague in the wedding industry. I was assured that even though we were in different states, DD would be the best choice and they most certainly were! What’s your favorite part of your new look? I wanted a clear, concise way to showcase what we do. Flowers and events are such a visual business: the colors, textures, and design of what we do cannot be translated with words. I love the simple category layout where I can easily add new photos to keep the site current. AND I love our easy to use e-commerce page! What advice would you give to someone considering a rebrand or relaunch? Gather all the random things (tangible or not) that you love and are inspired by. This will help create your overall design. Also, find other designs/brands that you love and ask yourself why you are drawn to them, the answers will lead you in the right direction. Also work with someone who understands your business and your customer base, this is key to bringing your new look to fruition. Tell us about your family. I share my life with my husband Mike, our son Cash, and a little wiener dog named Guinness. We are a crazy family that loves art, nature, music and plain old goofing around! What’s on your Playlist? I can listen to Nick Cave, Lady Gaga and Joni Mitchell all in the same hour! Where do you like to shop? I am Jeckle and Hyde when it comes to shopping. I love it/I hate it! When I love it I shop locally at cute little boutiques in my hood. Describe yourself and your style. I am a floral designer, mixed media artist and a writer. My style is slightly askew, casual, rocker. I need to be comfortable to accommodate standing all day, lifting heavy product and sometimes going up and down a ladder depending on what we are working on. I am a skinny jeans and studded belt, cowboy boot, slouch t-shirt kind of gal. Top it off with black eyeliner and a wide cuff bracelet and I’m ready to go! Where do you find inspiration? I am inspired by all types of visual art, early mornings, black coffee, the beach, and oddly enough- wind. I love wind! What is your web address? juniperflowers.com Phone Number: 206-285-2700 Is there anything else you would like to mention? I must mention how wonderful it was to work with Doodle Dog. I had put off redoing my website for way too long because I felt it would be too hard to describe my vision to someone. But when I finally did, it was a simpatico relationship! They understood my needs, concerns and were great at problem solving. They were also great at tweaking small things that came up after the launch and I know they are still there for me if I need advice. They rock!