Doodle Dog Creative

Doodle Dog Creative is a creative agency headquartered in Dallas and Austin, Texas, specializing in branding solutions, website design and development and search engine optimization. We create smile worthy concepts that capture personality and inspire brands.

Austin Wedding Photographer gets a bold new Brand Identity

May 17, 2012

We were beyond thrilled when local Austin wedding photographer, Cassie Rose Photography came to Doodle Dog in search of a bold, unique, tattoo inspired brand identity for her business. We love when our clients are confident enough to let their personalities shine through their branding, and Cassie was just that.

During our first meeting Cassie told me all about her ideal target market. She was looking for someone similar to herself; someone who wasn’t taking life to seriously, wasn’t afraid to go against the norms or the trends and someone who was living the Austin motto “keep Austin weird.”

So we started by creating a tattoo style logo, which of course had to play up the name “Cassie Rose”

tattoo style wedding logo, Austin wedding photographer brand, Doodle Dog branding

Next, we went straight to the web, with a grungy, cement style background – with a slight ivory overlay to tame down the roughness just a hair. The background was the perfect brand element to help make the bold red and green tones in the logo pop off the page.

doodle dog advertising, custom blog, photography website

Here’s a look at some of the interior pages (this is Cassie and her adorable daughter below)…

doodle dog website, photography portfolio website, creative blog

And of course, no site is complete without their convenient contact form, to help drive leads to their inbox!

doodle dog creative, wordpress website, trendy website

Stay tuned, while we develop more of the Cassie Rose brand from business cards to marketing materials, and in the mean time, if you would like to chat with us about a branding or web project for your business, click here!

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